Searching for a digital marketing company in Mumbai offering sales funnel optimization ? We have awesome news for you! We will discuss about the latest marketing methods in 2020 and also introduce you to one of the leading digital marketing agencies in India.
If you’ve ever created a buyer persona, you’re already familiar with personalization. 90% of the U.S. population found personalized marketing content very or somewhat appealing in 2017, with only 4% saying it was not very or not at all appealing. According to Forbes, 44% of consumers say they are likely to buy from a company again after a personalized shopping experience. The key differentiator between programmatic and traditional advertising is that programmatic can occur in real time. This puts more power in the hands of the advertiser. Potentially, even small advertisers can leverage programmatic advertising for maximum ROI. But it’s precisely how they use this power that determines whether advertisers are successful. Programmatic advertising relies on a combination of automation, big data, and technical expertise. You still need human capital to do it, which not every business has. In its current form, it’s a better option for brands with mass-market appeal than those with niche appeal. Nonetheless, with programmatic ads taking over digital display advertising, it’s a trend to keep tabs on.
If you have a website then you have to take SEO seriously. Search Engine Optimisation is required for your website to achieve rankings in search engines such as Google and the return on investment is far beyond that of pay per click advertising. SEO techniques can vary and some methods will work better than others for a short time and then cause problems further down the line. Go Lead Digital have tried and tested methods that offer guaranteed success in search engines and we provide a transparent service explaining and educating clients along the way. We provide bespoke SEO campaigns with everything needed for your business to succeed, with a proven track record of success using our in-house techniques developed from our Mumbai SEO Company research centre. Read extra details on Top Digital Marketing Companies In India.
Cadbury’s created a personalized video campaign that matches a Dairy Milk flavor with users based on data from their Facebook profile, including age, interest and location. The campaign generated a 65% click-through rate and a 33.6% conversion rate, proving that the personal touch works. Starbucks uses a gamified mobile app that draws on data like purchase history and location to get as personal as possible, allows customers to customize their drinks, and encourages further use with its rewards system – which skyrocketed their revenue to $2.56 billion: Video marketing is one of, if not the, most important marketing trend today and likely for the next 5-10 years. These numbers show the importance of incorporating video into your digital marketing strategy in 2020: 70% of consumers say that they have shared a brand’s video, 72% of businesses say that video has improved their conversion rate, 52% of consumers say that watching product videos makes them more confident in online purchase decisions, 65% of executives visit the marketer’s website and 39% call a vendor after viewing a video. Video is by far the most popular way customers want to learn about new products.
The digital experiences we create are unique, engaging and results-focused, integrating the highest levels of creativity and technology. We fuel online and treat every single client`s business as if it`s our own. We deep dive into your industry, the data, the ROI, and own it. Our clients know us as a committed digital marketing partner who delivers on time, on budget & above expectations. We EAT, SLEEP, and CREATE Digital Vibes at Go Lead Digital Marketing Firm! Source: https://www.goleaddigital.com/.